Author Archive
Annie Helping Authors
October 6th, 2011 | Author: Annie Jennings
Book Publicity
Book Publicity Facts
Book Publicity Facts By Annie Jennings
If an author writes a book and no one hears about it; has the author written the book?
Of course, the author has written a book, but the problem is that it is sitting on the shelf.
The book has never been given a chance to come alive.
The author has never experienced his book’s message in motion.
“It’s somewhat true,” says National book publicity expert, Annie Jennings PR, author of the book marketing and PR firm, Annie Jennings PR. “Writing a book takes time, talent, mission and passion, however marketing a book is the logical next step after publication. Without it, the author misses out on the rewarding experiences of getting book publicity.
How do authors get book publicity?
There are many ways to promote a book. Authors are finding lots of book marketing success by giving workshops and talks, throwing book publicity parties and book launch luncheons, networking at business events and going after bulk sales to businesses and organizations likely to want to offer their book as a value-added to their clients or members.
What is some good book publicity advice?
Network you way to new opportunities that allow you to personally connect with people who can help you reach out into your target community. It’s better to go for a group of sales, rather than a book at a time approach. It’s best to stay active and engaged in the book publicity and marketing process.
What is the one mistake authors should avoid?
Don’t talk it personally when your book sales are not as brisk as you might have imagines. Selling books takes time and opportunity. A lot of experts learn the hard way that books don’t sell themselves and the book marketing industry is extremely competitive.
What the one book publicity strategy that will help authors feel better?
Radio shows. Getting booked as the guest on radio show is a great way to experience your book in motion. Usually the shows are broadcast live to the listening population and the author can find pleasure in knowing they helped people with their interview. That’s what book publicity is all about. Are you changing lives? If the answer is yes, your book publicity is a success.
Want more book publicity insights?
Find out more about National book publicity expert, Annie Jennings PR, who works with authors on creating book marketing and publicity strategies that work for them. With Annie Jennings PR publicity campaigns, authors enjoy guaranteed deliverables as well as the famous Annie Jennings PR pay for placement publicity campaigns. Don’t wait a minute to contact Annie Jennings PR if you are a book author who wants to get their message out. Now is your time.
What Are The Best Book Publicity Campaigns For Authors?
The guaranteed deliverable publicity campaigns where you only pay for interviews or media placements that actually happen or where the publicist does not keep your money, if the campaign is not delivered to you in its entirely. Want another important aspect of getting book publicity? Appearing live on radio shows as the guest is extremely fun and fulfilling as you know you are getting your message out RIGHT NOW and getting your chance at contributing to socially relevant media ideas.
Who Is Book Publicist Annie Jennings?
Annie is a national book publicity expert who specializes in radio publicity campaigns for authors. The famous Annie Jennings PR book publicity campaigns include radio booking on radio shows that have high listenership and high impact in the top cities in the country. Annie Jennings PR also books authors on regional and nationally syndicated radio shows.
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Tags: annie jennings pr, book campaign, Book Publicity, Publicity, publicity campaign | 
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Author Wake-Up Call
October 5th, 2011 | Author: Annie Jennings
Book Publicity
Book Publicity For Authors
Book Publicity For Authors By Annie Jennings
Why In The World Would You Want Everyone To Know About Your Book?
Good question.
Probably because your book is a showcase of your passion, knowledge, experience, education, credentials and wisdom plus because in your opinion, it’s a really great read.
Well, if you know your book is packed with important perspective and information, how do you get others to know that too?
You get BOOK PUBLICITY.
What?
That’s right; you get book publicity that showcases you as the author along with your ideas.
How do you get book publicity?
There are many ways to get book publicity that include traditional media outlets as well and internet opportunities and of course, social media.
How does an author begin to get book publicity?
A good idea is to google for a publicist that works with books and can get you and your book out into the media. Getting booked on radio shows as the guest interview is a great way to jumpstart your book publicity because the interviews are live and allows you to reach a significant audience quickly.
Should You Use Google To Find Book publicity?
Yes. The idea is to find a publicist with a strong track record of booking the bigger radio shows in the bigger cities and who has an expertise in working with authors on their book publicity. You want to go BIG, FAST!
Do Publicists Specialize In Book Publicity?
Yes. There are lots of different areas of specialty within the publicity industry and you should hire publicists for their area of expertise, if it matches your book publicity goals and objectives.
What Are The Best Book Publicity Campaigns For Authors?
The guaranteed deliverable publicity campaigns where you only pay for interviews or media placements that actually happen or where the publicist does not keep your money, if the campaign is not delivered to you in its entirely. Want another important aspect of getting book publicity? Appearing live on radio shows as the guest is extremely fun and fulfilling as you know you are getting your message out RIGHT NOW and getting your chance at contributing to socially relevant media ideas.
Who Is Book Publicist Annie Jennings?
Annie is a national book publicity expert who specializes in radio publicity campaigns for authors. The famous Annie Jennings PR book publicity campaigns include radio booking on radio shows that have high listenership and high impact in the top cities in the country. Annie Jennings PR also books authors on regional and nationally syndicated radio shows.
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Tags: annie jennings, book publicist, Book Publicity, Publicity |
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Q and A With Annie
October 4th, 2011 | Author: Annie Jennings
Book Publicity
Book Publicity Questions Answered
Book Publicity Questions Answered By Annie Jennings
Do you have to be a rocket scientist to get great book publicity for your new book?
What does it take to get book publicity?
Is getting radio publicity good for book sales?
How does getting booked on TV shows impact book publicity?
Should authors buy internet advertising to promote their books?
“These are all great book publicity questions,” says National book marketing expert, Annie Jennings PR. Authors are asking questions on how to get book publicity and there are some important strategies these authors should know.
BOOK PUBLICITY BASICS:
Annie Jennings presents the fundamentals of a book publicity strategy.
Book Publicity Tip #1
Remember it’s about reaching people with the message of your book, about the “what’s in it for the buyer”. So, think about your buyer first and the sale second. If you focus on how many books am I selling you will never get to the real secret of book sales which is why should your target marketing buy your book.
Book Publicity Tip #2
In a recent survey conducted by Annie Jennings PR, book authors reported that the personal touch made a big difference in books sales. Author created events, workshops, gave lectures, invited people to luncheon and threw book parties and not only had lots of fun, they sold books too.
Book Publicity Tip #3
Remember, to be everywhere. You never know where you next sale or next big opportunity will be so get publicity online, in social media and in traditional media outlets all at the same time. Think of an effective book marketing strategy as a wheel with each spoke representing another way to reach your target market. The more spokes; the more outreach; the more success in your book publicity strategy.
Annie Jennings is a book publicity specialist who has worked with authors and experts booking them on radio shows, on TV shows, on the Internet as well as in magazines and newspapers.
Want more book publicity strategy? Visit: http://www.anniejenningspublicity.com
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Tags: annie jennings, annie jennings pr, Book Publicity, Publicity |
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Another Real Story: Blink Factor
September 12th, 2011 | Author: Annie Jennings
National publicity expert, Annie Jennings, of the National PR agency, Annie Jennings PR shares a real story about how to hire a publicity expert with the blink factor.
Can you hire any publicity expert these days? Not really. Some radio publicity experts have lots of experience working in PR. These publicity experts know where to find the best opportunities, along with how they are relevant to the authors & experts. Other so-called publicity experts are just starting out and not connected. They have to learn by making a few mistakes along the way. To be a publicity expert, a lot of training has to take place. Do you want someone new to learn with your money? Probably not.
Find a publicity expert with the blink factor. It’s the idea of having an instinctive ability to do your job after having perfected your skills over many years. They know exactly how to act in any situation.
Here is a real life story of the blink factor to demonstrate how important it is to the client to find someone who can take one look at you and instantly know what to do.
REAL STORY: The Blink Factor In Action In Everyday Life
Imagine you are just starting junior year in high school and are in need of a hair cut. You don’t want to look like a dork, but don’t know how to explain what he wants to the hair dresser. You want to look cool and not be made fun of at school. You go to the hair dresser with about 20 years of experience. She is known as being the best. The hair dresser says “I know exactly what to do, do not worry”. What do you get? The perfect cut.
Annie’s got it. She knows what to do.
About National Publicity Expert, Annie Jennings: Annie Jennings is a publicity expert with 18 years of experience in the publicity industry. Annie is the innovator of many of the publicity breakthroughs in PR and has mastered a skill sets that is widely used in PR today.
Can Radio Sell Books?
September 7th, 2011 | Author: Annie Jennings
Radio Publicity Campaign Secrets
Radio Publicity Campaign Secrets By
Annie Jennings PR
Many authors wonder if being a radio guest helps sell books? The answer is yes.
“Radio presents the author & their topic to the listeners,” says Annie Jennings, who has the #1 radio publicity campaign in the PR industry, “every book publicity strategy should also include a radio publicity campaign.”
Why?
Radio Publicity Campaigns Build Credibility With The Listener.
Appearing as a radio guest lets you get up close and personal with your audience. They are able to get to know you and if they like you, they are more likely to jump over to Amazon and buy your book You can dramatically impact your sales by doing a great job on the radio shows
Radio Publicity Campaigns Are Simple & Fast.
Cover a broad range with publicity and book promotion quickly and without the high cost of travel and time. Radio publicity takes place via phone. The station calls the author for the interview! To have an impressive radio publicity campaign outcome, the author should be prepared for the questions the radio host will ask them.
“Provide topic questions before the interview, and be ready for anything,” says radio publicist, Annie Jennings. Annie offers free media training designed for the fast pace and unexpected nature of your radio campaign. Since the interviews are over the telephone, the author can be ready with notes.
Radio Publicity Campaign Strategy & Success Tips
Radio Publicity Campaign Tip #1: Get Media Training. Being a great guest requires a skill set anyone can learn. How will you answer the question, “why did you write your book?” in a way that makes the reader want more info?
Radio Publicity Campaign Tip #2: Go through your book and think like a producer. What will they want? What will the listeners want? Remember, success depends on loyal listeners so producers will be on the hunt for topics that will engage, stimulate and entice their audience to tune in. Knowing what they will most likely ask you in advance helps you prepare high quality answers that move the interview forward and continue to allow you to showcase yourself.
Radio Publicity Campaign Tip #3: Be ready for the interview. Don’t use a cell phone. Provide the station with a phone number to a private location that allows you to focus without interruption. Always have a glass of water handy.
Annie Jennings is the creator of the industry’s best selling radio publicity campaign. The famous Annie Jennings radio publicity campaign books authors on radio shows that are the top shows in the country in highly populated cities.
The famous Annie Jennings radio publicity campaign includes free media training. Annie’s professional media trainer meets with you privately via telephone to teach the you how to be a great guest and promote your book without sounding like an infomercial. Plus, Annie’s media trainer is there throughout the entire radio publicity campaign to help the author should any questions arise. Book authors love Annie’s radio publicity campaigns. They are the greatest!
Author Publicity Campaign Tips
July 5th, 2011 | Author: Annie Jennings
Author Publicity Campaign
Author Publicity Campaign Tips By Annie Jennings PR
Annie Jennings PR Author Publicity Campaign Tips
WANT LOTS OF PUBLICITY & BOOK PROMOTION TIPS? This publicity special report prepared by the National Publicist, Annie Jennings, includes a set of tried and true publicity tips, book marketing and book promotion strategies. You’ll learn the importance of creating a book author and expert media website to showcase you and your book, the importance of getting top notch, impressive real testimonials, why you should tie your message into the news trends of the day as well as be a socially relevant book author and expert and why you should start your author media training in advance of launching your media publicity and book marketing campaign.
Author Publicity Campaign: Tip #1: CREATE A BOOK PROMOTION WEBSITE THE MEDIA & CEO’S WILL LOVE.
Pack your media website with info pertaining to your book along with the materials the media will need including a .jpeg of your book’s cover, your professional media picture, previous demo video of your appearing on a TV show, links to media coverage in magazines, newspapers and other online media outlets, a list of topics you can discuss, your immediate contact info and well-developed media bio that outlines your credentials, education and experience.
Author Publicity Campaign: Tip #2: BECOME A NEWS ORIENTED BOOK AUTHOR.
The idea is to expand yourself as an author and apply your knowledge and wisdom to the issues of interest to society today. It’s a good idea to start blogging on timely news events or other stories that you find being covered in the major media. Blogging helps your create your point of view and you will get lots of practice in commenting on the trends making headlines.
Author Publicity Campaign: Tip #3: GET AUTHOR MEDIA TRAINING FOR YOUR PUBLICITY & BOOK PROMOTION CAMPAIGN.
For optimal success, you will need to learn how to make the most of each and every media opportunity and media appearance. You’ll need to practice your message, learn the skills of being a great guest as well as discover how to promote yourself and your book without sounding over-promotional. Media training teaches you how to be conversational and engaging while providing lots of essential information. The Annie Jennings famous radio campaigns including unlimited media training so you can become an excellent radio guest.
Straight From Annie’s Whiteboard
April 1st, 2011 | Author: Annie Jennings
Annie Jennings PR Book Publicity Strategy
Book Publicity Strategy Using Media Outreach By Annie Jennings PR
Annie Jennings of the National Publicity firm, Annie Jennings PR is a National Publicist specializing in book publicity and promoting book authors and experts to the media. Annie’s vision and insight has revolutionized the publicity industry as many of the techniques, tools and strategies in widespread use throughout the industry today have been developed by Annie Jennings PR.
BOOK PUBLICITY Strategy Tip #1:
A book publicity strategy for maximum exposure includes securing interviews on radio and TV shows, getting your name and expertise mentioned in magazines and newspaper articles as well on article placement on internet websites. Each of these media outlets are powerful venues for book publicity.
BOOK PUBLICITY Strategy Tip #2:
Getting booked as the guest on radio interviews is an important part of your overall book publicity strategy. Radio interviews in cities across the country allows you to access millions of people easily. Interviews in the Top 25 or Top 35 markets and nationally syndicated shows are very effective for book publicity outreach and can bring you tremendous results.
BOOK PUBLICITY Strategy Tip #3:
The major benefit of getting booked on radio shows for book publicity is that the interview is generally about your topic and you have more control over the content of the interview than TV or print. Radio interviews generally allow you to mention your book as well as the purchasing information in the interview.
BOOK PUBLICITY Strategy Tip #4:
Getting booked as the guest on a TV show, in your city or in cities across the country, is excellent for book publicity and name and book title recognition. Appearing on local and regional TV has huge benefits to your ability to market yourself to the most prestigious national shows and is vital to any successful book publicity campaign.
BOOK PUBLICITY Strategy Tip #5:
Appearing as the quoted expert in magazine and newspaper articles as a part of book publicity offer you the ability to tie your book into an article. Usually the article will include your name as well as the name of your book.
BOOK PUBLICITY Strategy Tip #6:
An excellent benefit to appearing in print media for book publicity is that TV appearances can follow the print article.
BOOK PUBLICITY Strategy Tip #7:
Article placements on major news sites should be included in your overall book publicity strategy. Major news sites offer massive exposure for one’s book publicity campaign. Internet sites can link to your site as well thereby driving traffic to your site.
ABOUT PUBLICITY FIRM, ANNIE JENNINGS PR: Annie Jennings PR provides media booking services to book authors and experts and her client appear on media outlets across the USA. The Annie Jennings PR clients have appeared on Network TV (NBC, ABC, CBC),) Cable News Networks (FOX NEWS CHANNEL, FOX Business, CNN, CNBC, MSNBC), Major Market Radio (High Impact, High Listenership Radio Bookings), Top Level High Circulation Magazines (TIME Magazine, NEWSWEEK, US NEWS, Kiplinger’s MONEY Magazine, Redbook, Woman’s Day, Woman’s World & more).
Annie Jennings of the National Publicity firm, Annie Jennings PR is a National Publicist specializing in promoting book authors and experts to the media. Annie’s vision and insight has revolutionized the publicity industry as many of the publicity techniques, tools and strategies in widespread use throughout the industry today have been developed by Annie Jennings PR.
Get Your Book Publicity Campaign From Annie Jennings PR. 
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Tags: annie jennings pr, Book Publicity, book publicity strategy, Publicity |
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Does Publicity Come With A Money Back Guarantee?
November 30th, 2010 | Author: Annie Jennings
The Best Book Publicity Campaign For Your Money Is The Annie Jennings PR Book Publicity Campaign
Book Publicity Campaigns By Annie Jennings PR Come With A Guarantee: If You Don’t Get Everything In Your Contract, You Don’t Pay
All Annie Jennings PR Book Publicity Campaigns Are High Impact, High Listenership
All Annie Jennings PR Book Publicity Campaigns Have Big Interviews
All Annie Jennings PR Book Publicity Campaigns Are Guaranteed Deliverable
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Tags: annie jennings pr, Book Publicity, book publicity campaign, Publicity, publicity campaign |
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Real Publicity Story: Big Storm, High Winds, Big Tree Down . . .
November 18th, 2010 | Author: Annie Jennings
Book Publicity By Annie Jennings PR Means You Only Pay For Placement
No Retainers For Book Publicity By Annie Jennings PR: A Guaranteed Deliverable
Annie Jennings Book Publicity Story
Simple Book Publicity By Annie By Annie Jennings PR
Annie Jennings PR Book Publicity: Pay For Placement
Annie Jennings Book Publicity: Loved By All
Wouldn’t You Rather Do Business With Annie Jennings PR?
TODAY!
Annie Jennings PR 908.281.6201
Thousands Of Experts Booked With The Media
#1 Most Powerful Book Publicity Campaign Your Money Can Buy
Posted in Book Publicity |
Tags: annie jennings pr, book campaign, Book Marketing, book pr, Book Promotion, Book Publicity, Publicity, publicity campaign |
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Want Guaranteed Placements Or You Don’t Pay?
November 11th, 2010 | Author: Annie Jennings
Annie Jennings PR Book Publicity: Most Powerful Book Publicity Your Money Can Buy
Book Publicity By Annie Jennings PR Comes With Guaranteed Deliverables!
Note from book publicity expert Annie Jennings of Annie Jennings PR: While you are reading the book publicity scenario below, keep in mind that Annie Jennings PR offers guaranteed deliverables in her book publicity campaign. You get your media, or you don’t pay. Oh, and everyone says Annie’s book publicity prices are the lowest in the business. Why pay many times the amount for possibly no bookings at all when you can pay a fraction for guaranteed bookings on top name media?
Here is the Annie Jennings PR book publicity story of the day:
All you really need is book publicity by Annie Jennings PR.
Posted in Book Publicity |
Tags: Annie Jennings book publicity, annie jennings pr, Book Publicity, Publicity |
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